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The Market Research arm of Pressential USA sources valuable information, collates informed opinion and makes professional recommendations. |
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Pressential USA offers a professional service for European companies wishing to investigate and research the North American market and also for US and Canadian companies interested in the UK and/or mainland Europe The purpose of this work is to provide in-depth information and assessment of the market's potential so that a company can decide whether or not to introduce their products and services or to take another route to market.
Pressential's strength lies with its long history, reputation and ability to work proactively, think laterally and provide sound information and recommendations
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How we can help you: |
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- Research how your particular product or service sector works in the national marketplace
- Understanding who are the decision makers and their influence
- Investigation and evaluation of the available Routes to Market (RTM)
- Investigation of the competition, including price potential/expectations for key product lines within the market
- Assessment of expectations in terms of product performance required in order to outperform the competition
- Obtaining information by attending exhibitions or conferences and talking with experts and relevant trade organizations
- Soliciting interest from and availability of potential distributors
- Building a database and facilitating contacts and matchmaking with interested parties
- Identifying marketing support activities required
- Undertaking any particular work that the company requires to be done
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