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The Consumer PR arm of Pressential is headed by Claire Boyes. |
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Claire has over 15 years London agency experience across a broad client base, including Tesco Wine, L’Oreal, Skoda, VO5 hair-care products, The Royal Mint and Kelloggs, as well as many charities and leading beauty brands. |
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Close contacts with the press has led to high quality press coverage across consumer magazines, national newspapers, regional, trade and broadcast media. |
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How consumer public relations can help you: |
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- Press releases, feature writing and briefing packs
- Day-to-day liaison with the press with a pro-active “selling-in” approach
- Responding to consumer enquiries and requests, by way of a helpline
- Sampling activities and reader offers
- Overseeing photography and the production of consumer literature
- Negotiating and overseeing advertorials and competitions
- Arranging and co-ordinating press launches with an eye to detail!
- Regular meetings and updates
- Exact budgeting and thorough evaluation
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